take on

To accept or agree to do a task, responsibility, or challenge that requires effort; or to hire someone for a job. For example, if you take on extra work, you agree to do it, and if a company takes on new staff, they employ them.

Type

Separable phrasal verb.

Notes

When 'take on' means to accept a task or responsibility, it is separable: a noun object can appear before or after 'on' (e.g., 'She took the extra work on' or 'She took on the extra work'). However, when the object is a pronoun, it must go between the verb and the particle: 'She took it on' — never 'She took on it'. When 'take on' means to employ someone, the same rule applies: 'They took him on last month.'

Conjugation

Narrative

Marcus had been a junior copywriter for two years when his agency landed a major pharmaceutical client. His creative director pulled him aside on a Tuesday morning and asked if he'd be willing to take on the account — sole point of contact, weekly client calls, full copy ownership. Marcus felt his stomach ti . He'd never managed a client relationship before. He spent that evening li everything he didn't know, then found a mentor in the agency's senior team. B Friday, he'd said yes. S , six months later, the re campaign won an award. Ev , Marcus still do himself before every client call, p as he was of the result. He had chosen to ta the account despite the doubt.

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In January 1942, just weeks after the attack on Pearl Harbor plunged the United States into World War II, President Franklin D. Roosevelt co his advisers and made an exary commitment: America would produce 60,000 aircraft, 45,000 tanks, and 20,000 anti-aircraft guns within the year — figures that most industrial experts privately considered impossible. The country's factories were still largely configured for peacetime production. Roosevelt noess directed the full conversion of American industry, a challenge of st logistical complexity. Henry Kaiser, a businessman with no shipbuilding experience, responded by applying assembly-line methods to ship construction at his Richmond, California yards. By 1943, his workforce was completing a Liberty cargo ship in an average of just 42 days — down from 355. The industrial output the United States achieved by 1944 ex the combined production of Germany, Japan, and Italy. S , Roosevelt and the ordinary workers behind him demonstrated what it truly means to ta an en responsibility: not simply agreeing to it in word, b committing the resources, the ingenuity, and the will to see it through.

To stop trying to do something because it seems too difficult or impossible; to admit that you cannot succeed and abandon your effort. It often implies accepting defeat after a struggle.

Type

Inseparable phrasal verb.

Notes

As an intransitive or inseparable phrasal verb, 'give up' cannot have an object placed between its two parts when used in the sense of abandoning an effort. You can say 'She gave up the project' or 'She gave it up,' but when no object follows — meaning simply 'to stop trying' — the verb stands alone: 'She gave up.' Note that 'give up' can also take an object meaning 'to quit something,' in which case object pronouns must come between the parts: 'She gave it up,' never 'She gave up it.'

Conjugation

Narrative

Priya had been pitching her UX redesign proposal to the same director for four months. Every time, he pushed it to the next quarter. Her colleague Jonah told her to give up and move on — the company clearly wasn't interested. B Priya had data showing the current interface was costing them users. She bo one final meeting, arrived with printed customer complaint logs and a co comparison, and l it all on the table. The director approved a pilot run by the end of the hour. S , giving up, she later said, would have been the ea thing she ever did — a the bi mistake. She had refused to gi even after four months of no.

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In October 1941, with the German army advancing rapidly toward Moscow, Soviet leader Joseph Stalin faced en pressure to evacuate the capital. Most government ministries had already fled east to Kuibyshev, panic was sp through the city, and some senior officials assumed Moscow would fall within days. On October 19, Stalin made a decision: he stayed. He announced a state of siege, appeared publicly in the city, and gave his famous address on November 7 — Revolution Day — standing on Red Square with German forces less than 50 miles away. The speech was broadcast nationally and filmed. Stalin's refusal to abandon Moscow st the Soviet defense. By December, a Soviet counteroffensive had pushed German forces back from the capital's outskirts. Historians debate many of Stalin's choices, b this particular episode is well documented: the moment when the sy and military weight of not giving up — of vi refusing to concede — shifted the psychological momentum of an entire campaign. So , the decision that changes everything is simply the refusal to gi . In , that single choice altered the course of the entire war.

To cut down means to reduce the amount or frequency of something, especially a habit or activity that you do too much. It suggests making a gradual or deliberate decrease rather than stopping completely.

Type

Separable phrasal verb.

Notes

When 'cut down' is used with a direct object (a noun), the object can appear either between 'cut' and 'down' or after 'down' — for example, 'cut down your expenses' or 'cut your expenses down.' However, when the object is a pronoun, it must go between the two parts: 'cut them down,' never 'cut down them.' When followed by 'on,' the phrase becomes 'cut down on' and is not separated.

Conjugation

Narrative

Maria had always driven everywhere — to the supermarket, to her sister's flat, even to the corner shop two streets away. B when petrol prices surged in the spring, she sat down with her monthly bank statements and felt a fa dread. She ma her usual routes and realized she was making over forty short car trips a week. She decided to cut down on unary journeys, re anything under two kilometres with walking or cycling. Three weeks in, she was sleeping better, spending less, a actually enjoying the route past the canal on Tuesday mornings. S , the car, she figured, could wait — she had learned to cu without really missing it.

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In the early 1970s, the United States was consuming roughly a third of the world's oil while facing mounting economic strain. When OPEC im its oil embargo in October 1973, cutting supplies to the US and triggering panic at petrol stations, President Richard Nixon addressed the nation on November 7, 1973, and announced a package of ur measures. Americans were asked to lower thermostat settings, reduce highway speeds to 55 mph, and — crucially — cut down on car travel wherever possible. Me , airlines were directed to reduce flights; offices were told to dim their lights. The 55 mph speed limit became federal law in 1974 and remained in force until 1995. What began as a crisis response re American habits for a generation: carpooling grew, smaller cars gained popularity, and the idea that consumption could — and sometimes must — be deely reduced entered mainstream political life. The embargo lasted only five months, b its lesson endured. Noess , nations, like individuals, sometimes need a sharp external pressure before they genuinely commit to cuown on what they had always taken for granted.

To become completely exhausted and lose all energy or motivation, usually because of working too hard or being under too much stress for a long time. When someone burns out, they often feel unable to continue doing their job effectively.

Type

Inseparable phrasal verb.

Notes

When 'burn out' is used as an intransitive phrasal verb — meaning a person becomes exhausted — it is inseparable: no object comes between the two parts. You say 'She burned out after months of overwork,' never 'She burned herself out' in this intransitive sense. Note, however, that the related transitive form (where something exhausts another person, as in 'The job burned him out') does allow an object, but the most common self-directed use remains inseparable.

Conjugation

Narrative

Priya had been a software developer at the same fintech startup for three years. In the final push before the product launch, she was ro sending emails at midnight and skipping lunch to fix bugs. One Tuesday morning, she sat at her desk, op her laptop, and simply could not type a single line of code. Her manager no she'd gone quiet and asked her into a one-on-one. 'I think I'm bu ,' Priya admitted, her voice st but tired. Her manager closed his notebook. 'Then we fix the workload, not you,' he said, a they b a real schedule together that afternoon. S , the exhaustion, once named, finally had somewhere to go. Ev , it took weeks to feel normal again.

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In the early 1940s, the British mathematician and codebreaker Alan Turing was at the center of one of history's most consequential intellectual efforts — breaking Nazi Germany's Enigma cipher at Bletchley Park. Turing worked at a pace that was extraordinary even among his brilliant peers, often going days with little sleep, ob over logical problems that others had abandoned. By 1942 and into 1943, colleagues noted that he had become increasingly wi , cycling compulsively between his billet and the hut, eating erratically, and struggling to engage with the institutional politics that were consuming Bletchley. He eventually stack from direct operational codebreaking leadership and moved toward more theoretical work on computing. Historians have noted that the sheer gr intensity of the war years — the stakes, the secrecy, the re pressure — took a measurable toll on e his extraordinary capacity. S , the documented shift in Turing's role and demeanor during this period is one of history's clearest examples of what happens when sustained, high-pressure intellectual work is carried beyond what any person can maintain: in , even the most brilliant minds can bu .